
North & Gray
Building a Clean Beauty Brand. We partnered with Elara to create a brand identity and store.
Client
Elara Skincare
Category
Marketing
Category
2 Months
Year
2025
Project Overview
Elara Skincare collaborated with us to create a modern brand with minimalist packaging and a cohesive digital presence.


Our Challenges
Elara aimed to enter a competitive skincare market with a premium, simple, and trustworthy brand. Their product was strong but lacked visual identity and digital presence.
- No existing brand identity or visual direction
- Packaging needed to reflect clean, sustainable values
- Lack of digital experience and eCommerce platform
Our Process
Intensive & Simplified
Growth-Focused Solutions
Effortless Efficiency
Our Process
We started with brand strategy, creating a confident identity with calming tones and refined typography. Every detail, from packaging to website, was designed to feel clean and elevated, highlighting ingredients and streamlining mobile purchases.





